The most amazing photos of 1980s America
The decade that made America great again
The 1980s in America were a time of big movies, big tunes and equally big hair. The election of President Ronald Reagan brought renewed optimism but also huge challenges as he confronted the spectre of the ‘evil empire,’ the Soviet Union.
Click through the gallery to relive the most memorable moments from a decade that completely revolutionised music, fashion – and the world...
1980: The miracle on ice
February 1980 saw the XIII Olympic Winter Games held at Lake Placid in New York. The games were marked by underlying tensions between the US and the USSR over the latter’s invasion of Afghanistan the previous December, with protestors calling for the Soviet Union to be banned. The Men’s Ice Hockey semifinal became a de facto battle between the two countries, with the US defeating the heavily fancied Soviet Union 4-3, in an upset victory that became known as the ‘Miracle on Ice.’ The US, along with 64 other countries, promptly boycotted the summer games in Moscow barely five months later.
Associated Press/Alamy Stock Photo
1980: Reagan promises to make America great again
In November 1980, Americans went to the polls amid double-digit inflation, rising unemployment and the ongoing Iran hostage crisis, where 52 American embassy staff had been held captive since the previous year. The situation left incumbent President Jimmy Carter looking weak and ineffective, while his opponent, former movie star Ronald Reagan, radiated easy-going charm and confidence. Reagan’s promise to 'Make America Great Again' struck a chord with voters, and he carried 44 of the 50 states, securing 489 electoral votes – one of the largest landslides of the era.
Richard Ellis/Alamy Stock Photo
1980: John Lennon murdered
Shockwaves reverberated around the world on 8 December 1980 when John Lennon was brutally shot outside his apartment building in New York City. The former Beatle was returning to the Dakota Building with his wife Yoko Ono when his murderer stepped out of the shadows and fired five shots, hitting Lennon four times in the back and shoulder. The gunman, Mark David Chapman, waited to be apprehended and has since said that he was "angry and jealous" at the way the Beatle was living and was seeking "glory" for himself. Here we see mourners gathered at an impromptu vigil the next day, shock and disbelief etched in their faces.
1981: President Reagan shot
Barely three months after John Lennon was murdered, an assassination attempt was made on the life of the newly inaugurated president, Ronald Reagan. Reagan was leaving the Washington Hilton Hotel in Washington DC on 30 March when John Hinckley Jr fired six shots at the President and his security team. Reagan was hit by a bullet that ricocheted off his heavy armoured limousine and spent 13 days in hospital. His press secretary, James Brady, was shot in the head and never fully recovered. Hinckley later admitted he was trying to impress the actress, Jodie Foster.
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1981: First space shuttle launched
April 1981 saw the launch and successful return of the world’s first reusable spacecraft, the Space Shuttle Columbia. The Space Shuttle was designed to launch like a rocket, orbit like a spacecraft and land like a plane, making transport to and from Earth more efficient and affordable. Over the next 30 years the Columbia and her siblings carried astronauts into space, launched and repaired satellites, conducted scientific experiments and helped build the International Space Station (ISS), the largest structure ever built in space.
1981: MTV launched
The latter half of 1981 saw another equally seismic launch, that of the music video channel MTV, Music Television. It was the first channel to broadcast music videos 24/7 and went on to revolutionise the music industry, shape popular culture and make superstars out of the likes of Madonna, Dire Straits and Michael Jackson. The first images shown on the channel were a montage of the Apollo 11 moon landing, with the astronauts planting an MTV flag rather than an American one. The first video, appropriately, was Video Killed the Radio Star by The Buggles.
MediaPunch Inc/Alamy Stock Photo
1982: America mourns 'The man in the water'
Americans watched in horror as workers used a crane to lift the wreckage of Air Florida Flight 90 out of the icy Potomac River in Washington DC in January 1982. The plane crashed shortly after take-off killing 74 on board and four motorists who were on the bridge the aircraft hit – but it is the selfless acts of the ‘man on the water’, Arland Dean Williams Jr, that people remember most. Williams was one of six passengers who survived the crash, but drowned while selflessly helping the other five escape the wreckage.
Trinity Mirror/Mirrorpix /Alamy Stock Photo
1982: Jane Fonda single-handedly creates the fitness industry
In April 1982 Hollywood actress Jane Fonda made a video of the exercise routines she was teaching at her workout studio in Beverly Hills and kickstarted the fitness industry. Released just as VHS players were becoming more affordable, the video became a worldwide bestseller, selling more than 17 million copies and bringing leg warmers firmly back into fashion. It also saw Fonda inducted into the Video Hall of Fame, the first non-engineer to receive that honour.
Diana Walker/Getty Images
1982: Vietnam Veteran Memorial dedication
After years of being ignored and vilified, Vietnam War veterans received long-overdue recognition with the creation of the Vietnam Veterans Memorial in Washington DC. Located on the National Mall, near the Lincoln Memorial, the deliberately minimalist black granite wall appears as a 'gash' on the landscape, symbolising an unhealed wound. It bears the names of more than 58,000 service members who died or went missing during the war between 1955 and 1975. The memorial was dedicated on Veterans Day, 13 November 1982, and drew the large crowds seen here.
1983: The CD revolution begins
When Compact Discs finally reached American shores in March 1983, CD players – like this Philips one advertised in National Geographic – cost over $1000, and the discs were almost $20 a pop. But the crisp, clear sound and convenience quickly won over music lovers and they became extremely popular. (It also helped that they were very cheap to produce for the music labels.) CDs would not overtake vinyl sales until 1988, but their impact was much more far reaching. By turning music into ones and zeros, CDs opened the way for the streaming service that dominate the way we listen to music today.
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1983: The US invades Grenada
At dawn on 25 October 1983, the United States and a coalition of six Caribbean nations invaded the tiny island of Grenada. The aim of the operation, codenamed ‘Urgent Fury,’ was to overthrow the military government that had taken power in a bloody coup a few days earlier and to counter growing Soviet and Cuban influence in the region. The operation only lasted four days, but it was a forerunner of other US ‘interventions’ across the region in Panama, Nicaragua, El Salvador and Haiti.
TCD/Prod.DB/Alamy Stock Photo
1983: Thriller aired
Directed by Jon Landis and reported to have cost up to a million dollars to make, the nearly 14-minute-long musical horror video for Michael Jackson’s song, Thriller, was a truly cultural event. When it first aired on MTV on 2 December 1983, the channel received 10 times the usual amount of viewers and the Thriller album went on to sell 29 million copies in the US alone, topping the charts for an unprecedented 37 weeks. The video sealed MTV's reputation as a new cultural force and its impact can still be seen today in Thriller-themed flash mob routines across the globe.
Steve Powell/Getty Images
1984: LA Olympics
Tainted by a tit-for-tat boycott by the Soviet Union and the nations within its orbit, the XXIII Olympic Games held in Los Angeles in 1984 were nevertheless memorable. Carl Lewis matched Jesse Owens’ 1936 record, winning four gold medals. Mary Lou Retton became the first American woman to win the gymnastics all-around competition. And thanks to corporate deals the Olympics turned a profit for the first time since 1932. Ask any kid, however, and the undisputed highlight was the man wearing a jetpack (pictured), hovering over the opening ceremony.
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1984: A stellar year for music
The year 1984 saw the biggest names in US popular music release career-defining albums. Prince gave the world Purple Rain, Madonna unleashed Like A Virgin and Bruce Springsteen (pictured) dropped his juggernaut, Born in the USA, which was also the first CD to be pressed in the USA. Tina Turner, Van Halen and Lionel Ritchie also released best selling records. So monumental, in retrospect, was the year’s music, The Rock and Roll Hall of Fame recently opened an entire exhibition dedicated to the music of 1984, describing it as ‘pop music’s best ever year.’
Dirck Halstead/Getty Images
1984: Reagan wins in another landslide
President Ronald Reagan wasn’t just one of the most popular presidents in US history. He was also one of the luckiest. The persistent economic problems that plagued the first three years of his presidency all but disappeared in the fourth and he was able to go to the polls riding on a new wave of optimism and national pride generated by the Los Angeles Olympics. He won in another landslide, taking 525 of a possible 538 electoral votes and increasing his popularity across demographics. For the Democrats it was a sobering reminder that everyone was living in Reagan country now.
Fascinating photos of America in the 1960s
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1985: New Coke fails the taste test
Faced with Pepsi gaining market share and their own blind taste tests showing that consumers preferred the taste of their rival, in April 1985 Coca Cola took the unprecedented step of introducing a new version of Coca Cola. Called New Coke, it was sweeter and tasted more like Pepsi – but the backlash was almost immediate. By July, ‘New Coke’ was gone and ‘Classic Coke’ was back. Some cynics suggested it was all an elaborate marketing ploy. “We’re not that dumb and we’re not that smart,” admitted company president Donald Keough.
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1985: Rock Hudson dies of AIDS
Actor Rock Hudson was tall, dark and handsome and the epitome of Hollywood masculinity. He was also gay, something that his legions of fans were unaware of until he revealed that he had AIDS in 1985. Suddenly he was the human face of a disease that had been ignored by the mainstream press for much of the decade as a ‘gay plague.’ When Hudson died of complications from AIDS on 2 October 1985, he had raised public awareness of the epidemic and softened the public mood.
Alpha Historica/Alamy Stock Photo
1985: The first version of Windows released
When the first version of Microsoft’s now ubiquitous operating system, Windows, was released on 20 November 1985, it was met with an almost universal ‘meh.’ It was clunky and confusing, especially when compared with the more user-friendly graphical user interface developed by Apple for the Macintosh. But Bill Gates, the (then) young president of Microsoft, seen here in March of the same year, had the foresight to license his OS to other computer manufacturers, meaning it was used in office computers across the nation. By version 3.0, Windows was more user-friendly, transforming Microsoft into the trillion-dollar company it is today.
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1986: Space Shuttle Challenger disaster
The Challenger Space Shuttle’s mission on 28 January 1986 was meant to go down in history as the first flight to launch a non-astronaut citizen into space. Just 73 seconds into its flight, Challenger made a different kind of history when it broke apart, killing high school teacher Christa McAuliffe and her six fellow crew members. It was the worst space disaster ever, witnessed live by millions of horrified Americans. A subsequent commission found a faulty O-ring was to blame and $2 billion was spent making nearly 400 improvements before the next shuttle flight was launched on 29 September 1988.
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1986: Hands Across America unites the nation
After enjoying huge success raising money for the hungry and needy of Africa with the star-packed charity single ‘We Are the World’, charity chief Ken Kragen decided to turn his mind to helping the hungry and homeless of America. The result was ‘Hands Across America,’ a charity stunt that saw over five million people form a human chain across the nation. The 4,125-mile (6,639km) route passed through 16 states from Battery Park at the southern tip of Manhattan to Long Beach in California. Here we see participants in the desert west of Phoenix, where in places ranchers filled the voids by placing their cattle hoof-to-hoof.
1986: Mike Tyson becomes the youngest ever champ
It may be hard to imagine after his recent farcical bout against internet celebrity Jake Paul, but there was a time when boxer Mike Tyson was the ‘Baddest Man on the Planet.’ In Las Vegas on 22 November 1986, he became the youngest heavyweight world champion in history by knocking out Trevor Berbick in just five minutes and 35 seconds. Tyson continued to throw ‘hydrogen bombs’, his nickname for his deadly punches, for the rest of the decade. “Everyone has a plan until they get punched in the face,” he famously said before his bout with Tyrell Biggs in 1987.
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1987: Golden Gate Bridge celebrates its 50th anniversary
On 24 May 1987, a staggering 800,000 people crammed on and around San Francisco’s iconic Golden Gate Bridge to celebrate the 50th anniversary of its opening. The weight of so many people on the structure (pictured) saw the usual concave shape of the bridge flattened, although District Engineer Daniel E. Mohn was quick to point out that the structural integrity of the bridge was not overstretched. The bridge, often shrouded in fog, had become (and remains) an enduring symbol of the city, with a dedicated team of engineers and workers continuously inspecting, repairing and repainting the bridge to protect it from corrosion caused by salt air.
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1987: Reagan implores Gorbachev to “Tear down this wall”
At the beginning of the 1980s, relations between the US and the Soviet Union had hit new lows, with President Reagan calling the Soviet Union an ‘evil empire’ and threatening to ‘leave them on the ash-heap of history.’ But the appointment of Mikhail Gorbachev as Soviet leader in 1985, with his policies of ‘Perestroika’ (restructuring) and ‘Glasnost’ (openness), provided Reagan with a man he could deal with. By the time Reagan visited Berlin to commemorate the 750th anniversary of the city on 12 June 1987, he could famously call on Gorbachev to “Tear down this wall” and be confident that he would probably listen.
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1987: Greed is Good
The movie Wall Street was released on 11 December 1987 and quickly became a box office success around the world. Michael Douglas memorably played the central character of Gordon Gecko, a cigar smoking financial trader whose mantra 'Greed is Good' came to represent the excesses of the Eighties. Nominally the villain of the movie, many aspiring financiers saw Gecko as a role model and began emulating the anti-hero in real life, despite the stock market crash on Wall Street and around the world only a few months before on 19 October, a day that became known as Black Monday.
1988: Tragedy on the ice for US skater
Every Olympic Games has its heroic tales of triumph over adversity, but sometimes it's a tale of tragedy that resonates most deeply. Here we see US speed skater Dan Jansen sitting on the ice, head in hands, after falling for the second time during the Men’s 1000m event at the 1988 Winter Olympic Games in Calgary. One of the favourites for the event, his sister had died of leukaemia that morning. Jansen went on to win gold at the next winter Olympics in Lillehammer, dedicating the medal to his sister.
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1988: Gangsta rap goes mainstream
The Eighties are often remembered as an era of day-glow pop, but 1988 saw another darker, arguably more influential genre step into the spotlight. The release of NWA’s album, Straight Outta Compton, brought Gangsta Rap into the mainstream and threw an unrelenting light on the racism and police brutality faced by young Black men in America. The album would go triple platinum, revolutionising hip hop and establishing its potential for social commentary and turning the genre into a global phenomenon.
Bob Riha, Jr./Getty Images
1988: Stealth bomber unveiled
The world caught sight of the US Air Force’s iconic B-2 Stealth Bomber for the first time when it was unveiled in Palmdale California on 22 November 1988. The aircraft’s innovative ‘flying wing’ design gave it a distinctive ‘alien’ look and used stealth materials and shapes to make it effectively undetectable at normal combat ranges. It was first used in Kosovo, where it flew 1% of the total missions, yet destroyed 33% of the targets. It also became a favourite of Hollywood directors, appearing in Independence Day, Armageddon and Iron Man 2.
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1989: Exxon Valdez oil spill
On 24 March 1989, an estimated 11 million gallons (41.6m litres) of crude oil spilled into the pristine waters of Prince William Sound in southern Alaska after the Exxon Valdez oil tanker ran aground. The spill contaminated 1,300 miles (2,092km) of coastline and killed hundreds of thousands of seabirds, sea otters, seals and whales. Despite a massive cleanup effort, pockets of crude oil remain in some areas to this day, particularly in isolated or subsurface locations. A subsequent investigation found that Captain Joseph Hazelwood had been drinking prior to the accident, and allowed an unlicensed third mate to steer the vessel, leading to the disaster.
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1989: George W Bush declares war on crack
On 5 September 1989, Americans were greeted by the extraordinary sight of the recently elected President George W Bush holding a plastic bag full of crack cocaine. The bag had been seized in a park across from the White House and Bush used it as a prop in a televised speech announcing his plans to crack down on a drug that had been devastating inner city communities across the country for most of the decade. “It's as innocent looking as candy," Bush intoned gravely. “But it's turning our cities into battle zones."
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1989: The Berlin Wall is brought down
Although it happened on the other side of the world, the fall of the Berlin Wall on 9 November 1989 and the subsequent breakup of the Soviet Union was very much the result of American foreign policy throughout the 1980s. By shifting from detente to confrontation, the Reagan administration sped up the seemingly inevitable demise of the Soviet Union, increasing defence spending and confronting attempts at communist expansion across the Caribbean and Central America. By the end of the decade, the world was entering a new era that was both exciting and hopeful.
Read on for the story of the 1970s in America, told through extraordinary images…